AI visibility

AI visibility for ecommerce

Shoppers ask AI assistants "what's the best X for Y" and buy what gets named. Engines synthesize reviews, comparisons and product data — stores that publish genuine buying guidance get cited as sources; catalog-only stores never appear.

What your customers ask the AIs

Real buying questions ChatGPT, Perplexity and Gemini answer every day — naming specific businesses.

  • Best [product] under [price] — what do you recommend?
  • Which store is trustworthy to buy [product category] online in [country]?
  • What should I look for when buying [product]?
  • [Brand A] vs [Brand B] — which is better for [use case]?
  • Where can I find [product] with fast shipping and easy returns?

See if the AIs recommend your business

Run a free scan and see exactly how each AI engine answers your sector's buying questions — and who it names.

Scan my brand free

How the engines pick winners in this sector

  • Buying guides with real expertise — engines cite stores that help choose, not just sell.
  • Product structured data (price, availability, reviews) feeds AI shopping answers directly.
  • Third-party trust signals: marketplace ratings, review platforms, press mentions.
  • Clear shipping/returns policies get cited in "where to buy safely" answers.

Checklist to get recommended

  • Publish honest buying guides for your top categories (including when NOT to buy).
  • Add complete Product + Offer structured data with live prices and stock.
  • Build comparison content for the "A vs B" questions in your niche.
  • Keep shipping and returns policies public, clear and crawlable.
  • Earn reviews on platforms engines trust (Trustpilot, Google) with product specifics.

Frequently asked questions

Amazon dominates ecommerce. Can a niche store appear in AI answers?

Yes — engines increasingly answer "best X for Y" with specialist stores whose guides demonstrate category expertise Amazon listings can't match.

We invest in Google Shopping ads. Is this different?

Completely. Ads stop when budget stops; AI citations come from content and trust signals, compound over time, and carry recommendation weight ads never have.

How do I know if AIs cite my store?

Free SeoWave scan: it asks the engines your category's buying questions and shows whether your store — or a marketplace — captures the answer.

Other industries

Engine guides: how to appear in ChatGPT, Perplexity and more →